“It happens. Someone forgot to order color. Or maybe someone thought someone else was in charge of ordering. Didn’t really matter. What we were up against was simple. We were down to our last few pounds of color. We would have to shut down in a day if we didn’t replenish supply.”

  “We contacted Gayson’s customer service team and they took over. They know that these things happen and if everyone just pulls together, there’s no need to shut down. They pulled out the stops, got the order together and shipped that day.”

  “Our order arrived the next day and production didn’t skip a beat.”

  “Some places call that going beyond the call of duty. GSDI calls it something simpler . . . Customer Service.”